I have been writing for more than 3 years now and I have to say that article writing really helps a lot when it comes to the flow of traffic on a website. The key really is diligence to write interesting stuff that the audience won't help but read. The keywords help but it's the substance of the content that'll make people stay and even share your website to their network. Here's just my 2 cents when it comes to article writing, share your tips away!