Which is more effective SEO or SMO?
- Thread starter divyajain
- Start date
johnathan410
New member
If the main objective of your business is to draw the attention of your target audience to your website, then SEO is the right option for you. It will help you optimize your website for search engines.
sadianisar
New member
Both SEO and SMO are important and both have their own importance in ranking a website. But SEO has more value because with the help of we optimize our website according to search engine's standards. It provides long term results but its a slow process.
SEO is search engine optimization that focuses on increasing the traffic of the website. It aims at getting links back and is more based on the keywords in the blogs. SMO (Social Media Optimization), on the other hand, is associated more with social networks that play a huge role in growing the business. It basically improves the online presence of the business and also has a great impact on the online reputation of the business. It involves several interactive communities including Facebook, Twitter, LinkedIn, forums, and all the platforms where your business is linked socially.
SMO is increasingly becoming more important as a business, in order to build its brand, needs to be available on a number of social media channels. People, today, find your business in three ways:
So, not having an online presence will take you nowhere. If you need to build a successful business, all you need to do is make your presence online. Now the point is what to choose: SEO or SMO. Well, though both the techniques are important for making an organization successful, all that matters is the goal of your business.
If the main objective of your business is to draw the attention of your target audience to your website, then SEO is the right option for you. It will help you optimize your website for search engines. For this, you need to generate effective SEO campaign results which will make people realize your presence online. Use effective keywords, optimize HTML, add Meta descriptions and many more. The process, if done efficiently, will benefit you over the long period of time.
Alternatively, if your current business objective is to enhance the reputation of your brand among the public, then, all you need to focus on is social media optimization (SEO). For this, you must focus on incorporating quality content for a variety of social media channels. SMO can get you a large number of potential customers in a very short period of time.
All in all, it's important to focus on both SEO as well as SMO. Don't forget to focus on one common factor i.e. quality content, which is valued by all. So, be clear about your goals, and choose your platform accordingly.
SMO is increasingly becoming more important as a business, in order to build its brand, needs to be available on a number of social media channels. People, today, find your business in three ways:
So, not having an online presence will take you nowhere. If you need to build a successful business, all you need to do is make your presence online. Now the point is what to choose: SEO or SMO. Well, though both the techniques are important for making an organization successful, all that matters is the goal of your business.
If the main objective of your business is to draw the attention of your target audience to your website, then SEO is the right option for you. It will help you optimize your website for search engines. For this, you need to generate effective SEO campaign results which will make people realize your presence online. Use effective keywords, optimize HTML, add Meta descriptions and many more. The process, if done efficiently, will benefit you over the long period of time.
Alternatively, if your current business objective is to enhance the reputation of your brand among the public, then, all you need to focus on is social media optimization (SEO). For this, you must focus on incorporating quality content for a variety of social media channels. SMO can get you a large number of potential customers in a very short period of time.
All in all, it's important to focus on both SEO as well as SMO. Don't forget to focus on one common factor i.e. quality content, which is valued by all. So, be clear about your goals, and choose your platform accordingly.
Robertdsouza
New member
Search Engine Optimization(SEO) is more effective than Social Media Optimization(SMO) because SEO generates organic traffic into the website.It helps to increase pagerank in the Search Engine Result pages(SERP). SMO helps to aware the products and services of the business in Social Media Sites.
alex.thomson
New member
Search engine optimization is a methodology of strategies, techniques, and tactics used to increase the number of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine (SERP)
Whereas
Social media optimization (SMO) is the utilization of various social networking outlets and groups to create reputation to expand the familiarity with an item, brand or occasion. The purpose of SMO is to use social media to increase traffic to a website. It is important to generate viral publicity.
Whereas
Social media optimization (SMO) is the utilization of various social networking outlets and groups to create reputation to expand the familiarity with an item, brand or occasion. The purpose of SMO is to use social media to increase traffic to a website. It is important to generate viral publicity.
ritikamehra
New member
SEO and SMO both plays an important role in getting the traffic for the website SEO is one of the effective way to get the maximum visitors to the website and it is very helpful for increasing the traffic for the website. SMO is one of the attractive way for advertising and get the maximum visitors on the website. SMO will be use in most of the website for better rankings.
manavmathur
New member
Depends on what your goal is. To create a buzz? SMO it your best bet. For organic traffic, SEO it is.
Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines.In general, the higher the page rank, frequently more people visit the site thereby increasing the traffic to the site. This gives a website the web presence.SEO aims to provide better pagerank in search results.
Social media optimization (SMO) is the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, brand or event. Types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video and blogging sites. SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website.
Both the techniques comes under Internet marketing, these techniques SEO and SMO help you to give your website more visibility and help to lead your business. SMO gives you the traffic at the real time and in case on SEO you get then traffic through your keyword rank. SEO will work with the different techniques that will help you get the rank for the keywords, As soon as you climb the search engine you will get the traffic.I feel, people uses search engine by entering a keyword thus locating your website (once you had optimized it). Whereas, people uses social media mostly to communicate with friends and for networking.
Service providers like Tucktail.com provide Search Engine Visibility Service through which they help the user to get the desired pagerank.
Social media optimization (SMO) is the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, brand or event. Types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video and blogging sites. SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website.
Both the techniques comes under Internet marketing, these techniques SEO and SMO help you to give your website more visibility and help to lead your business. SMO gives you the traffic at the real time and in case on SEO you get then traffic through your keyword rank. SEO will work with the different techniques that will help you get the rank for the keywords, As soon as you climb the search engine you will get the traffic.I feel, people uses search engine by entering a keyword thus locating your website (once you had optimized it). Whereas, people uses social media mostly to communicate with friends and for networking.
Service providers like Tucktail.com provide Search Engine Visibility Service through which they help the user to get the desired pagerank.
girls magzine
New member
both are good and effective, it depends which kind of service you are providing.
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stuartspindlow40
New member
SEO and SMO both are effective for traffic. SEO is a slow peocess and SMO is fast and latest Process
Gharkul property
New member
I think SEO is more effective as compair to smo because...
SEO refers to search engine optimization and SMO refers to social media optimization. Both terms are used to describe how easy it is for others to find you and/or how close to the top your listing appears after a Google search. Succeeding with each requires different tactics.
SEO refers to search engine optimization and SMO refers to social media optimization. Both terms are used to describe how easy it is for others to find you and/or how close to the top your listing appears after a Google search. Succeeding with each requires different tactics.
ShreyaKoushik23
New member
SEO and SMO both have their own role to achieve like
SEO can help to get ranking for website.
SMO can help to get traffic for website.
SEO can help to get ranking for website.
SMO can help to get traffic for website.
As you may know, SEO refers to search engine optimization and SMO refers to social media optimization. Both terms are used to describe how easy it is for others to find you and/or how close to the top your listing appears after a Google search. Succeeding with each requires different tactics.
cybexindia15
New member
SEO or SMO both work are different, both are more effective. But SEO is more effective for SMO.
iMaxTechnologies
New member
Both have there own effect on websites. The difference is seo helps to get ranked in serp whereas smo helps to derive traffic through social media sites. the benefit can be measured in the terms of users requirements that weather they want to rank in serp and get traffic or just want traffic from social media sites.