What is the difference between SEO and SEM?

SEO is search engine optimization / search engine optimizer. It is procedure of strategies, policies and techniques that is utilized to escalate the amount of visitors to a website by procuring higher ranking SERP. The chances for the users to visit a website increase when the website ranks high in the organic results.

SEM is search engine marketing which is an Internet marketing type and it includes researching, placing and submitting a website to the search engine to achieve maximum visibility and increase your share of organic / paid traffic references from the search engines. SEM comprises of things like SEO, keyword research, competitive analysis, paid listing and other services delivered by search engines that draw search traffic to a website.
 
SEO - The term stands for Search Engine Optimization. Optimize your Website to be in SERP's as through Organic Search by following Search Engines SEO Guidelines.
SMO - Social Media Optimization, promoting your Services or Products on Social Media Sites for being more popular about yourself marked as Social Media Optimization.
SEM - Search Engine Marketing worked under Paid Ad's which placed under Google, Bing, MSN as AD's with specific keywords and also known as Non-Organic Search.
 
SEO is a part of search engine marketing. It helps to promote your website in search engines and rank keywords higher in search results to generates traffic and in turn generate sales. SEO helps to build and maintain your online reputation.
 
The difference between SEO and SEM is simply that Search Engine Optimization is part of Search engine marketing or Search marketing as it is widely known. Both processes aim in increasing visibility in search engines. SEO is about optimizing the web property to get better rankings in the search results while SEM goes beyond SEO. It involves other methods as well which can get you more search engine visitors like PPC advertising.
 
SEO or search engine optimisation is the use of techniques to generate traffic to your website and rank your website higher on the search engine result page. SEO is an organic or unpaid form of ranking on SERP.
SEM or search engine marketing, is the paid form of ranking on the SERP, where you pay to the search engine to enhance your visibility on every related search.
 
SEM- Search engine marketing refers to paid search marketing, a system where businesses pay Google to show their ads in the search results.

SEO- Search engine optimization, or SEO, is different because businesses do not pay Google for traffic rather, they earn a free spot in the search results by
having the most relevant content for a given keyword search.
 
Most small businesses owners and marketers know a little something about SEO (search engine optimization) and the different tactics to help your website rank well in organic search engine results. Another important tactic for any Internet business to know about is SEM (search engine marketing), which includes things such as search engine optimization, paid listings and other search engine related services.
 
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