What is SMM?

Social media marketing (SMM) refers to techniques that target social networks and applications to spread brand awareness or promote particular products. Social media marketing campaigns usually center around:

Establishing a social media presence on major platforms
Creating shareable content and advertorials
Cultivating customer feedback throughout the campaign through surveys and contests

Social media marketing is perceived as a more targeted type of advertising and is therefore believed to be very effective in creating brand awareness.
 
SMM is Public Press Marketing. Marketing of your site, items, solutions or company on the various social media systems is known as Public Press Marketing. For example, Facebook or myspace, Tweets, Pinterest, LinkedIn, Youtube. com etc. It is very important for SEO too.
 
SMM is a term in Online Marketing, which is short for Social Media Marketing. As a form of marketing, advertising is based on the spread of information, images, videos ... on social networking sites such as Facebook, Google+, Twiter, Youtube ... through user interaction as Sharing, commenting ... This is a new marketing trend that is different from the previous media, and is also bringing a lot of efficiency.
 
Social media marketing (SMM) is a form of Internet marketing that utilizes social networking websites as a marketing tool. The goal of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach.


One of the key components of SMM is social media optimization (SMO). Like search engine optimization (SEO), SMO is a strategy for drawing new and unique visitors to a website. SMO can be done two ways: adding social media links to content, such as RSS feeds and sharing buttons -- or promoting activity through social media by updating statuses or tweets, or blog posts.

SMM helps a company get direct feedback from customers (and potential customers) while making the company seem more personable. The interactive parts of social media give customers the opportunity to ask questions or voice complaints and feel they are being heard. This aspect of SMM is called social customer relationship management (social CRM).

SMM became more common with the increased popularity of websites such as Twitter, Facebook, Myspace, LinkedIn, and YouTube. In response, the Federal Trade Commission (FTC) has updated its rules to include SMM. If a company or its advertising agency provides a blogger or other online commenter with free products or other incentives to generate positive buzz for a product, the online comments will be treated legally as endorsements. Both the blogger and the company will be held responsible for ensuring that the incentives are clearly and conspicuously disclosed, and that the blogger's posts contain no misleading or unsubstantiated statements and otherwise complies with the FTC's rules concerning unfair or deceptive advertising.
 
SMM - social media marketing itself says marketing of our business through social media sites like facebook, twitter, linkedin, youtube and many more. In simple words, SMM is the improvement of company image on social networks. The benefits of social networking sites as a tool of promoting websites, thus increasing traffic on website and learning the direct reactions of users. Similarly to Search Engine Optimization (SEO), SMO attracts new, unique visitors to the targeted website.
 
Social media marketing (SMM) is a form of Internet marketing that utilizes social networking websites as a marketing tool. The goal of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach
 
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