What is SEO white hat ?

White Hat SEO is also called ethical SEO. It is for those who intend to establish a long term investment on their websites. If we are to define White Hat SEO, it is a search engine terminology that refers to the usage of strategies techniques or tactics that focus on human audience. They completely follow the approved and natural ways of traffic building. White Hat goes after the Google Webmaster Guidelines. They follow the rules and regulations of search engines which is a very important aspect in terms of website optimization.
 
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There are three type of SEO Algorithm
1. White hat
2. Black hat
3. Gray hat
In white hat SEO authorized by google. White hat SEO having two type
1.On page optimization
2. Off page optimization

Black hat SEO is illegal restricted by google in case you have using by black hat SEO your page rank will be dropped

gray hat SEO is ongoing process
 
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