What is SEM?

SEM is the short form of Search Engine Marketing which is the process of increasing visibility of a website in the search Engines via paid ads.

Earlier SEM was considered to be an Umbrella term used to encompass both SEO and Paid Search Activities but nowadays it solely refers to the paid means of bringing traffic or increasing Visibility
 
Search Engine Marketing (SEM) is the paid method to promote any kind of business, there are the different platform where you can promote your business and increase business sales:
1. Google Adwords - Here you will get an instant result for your business
2. Banner Advertisement in Google - It also increases your sales and makes brand awareness
3. YouTube - It is the biggest platform, where we can start the business promotion
 
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