Search Engine Optimization is a technique used in web publishing to increase webpage visibility and traffic, which results in a higher ranking in search engines, and more readers. Writing an article for Search Engine Optimization requires good writing skills in order to make the article interesting and pleasant to read, strategic placing of key phrases or keywords in the text, and the inclusion of hyperlinks to and from external sources that will boost the readership of your page. Read the following steps to find out how to write an article for Search Engine Optimization.