What is image optimization in SEO ?

Image SEO optimization is one of the building blocks of on page optimization. Images are a strong visual component of a webpage. ‘Picture is better than a thousand words’.
 
Users who are searching for images on Google image search will often click on those images, which takes them to the website on which the image is hosted, which translates into organic traffic. Data suggests that on websites with well optimized images the resulting traffic from Google image search can translate into 20% to 60% of all Google traffic.

Thus for optimization of Image:
Choose The Right Image
Uploading Your Image
Integrating Your Image Into Your Copy
Using Keywords in Image Metadata
 
If you are for instance a blogger or write articles for an online magazine or newspaper, you encounter this question on a probably daily basis: should I add an image to my article? The answer is “Yes”. Images make an article more vivid and can actually contribute to improving the SEO for your article. In this post, I’d like to explain the steps that should be taken to fully optimize an image for SEO.
 
Image optimization is related to enhance your snaps of web. focusing on which kind of flex to use.Dont use flash in banner so it takes time to render.
 
1. Name Your Images Descriptively and in Plain English
2. Optimize Your Alt Tags Intelligently
3. Strategize Your Image Dimensions and Product Angles
4. Reduce the File Sizes of Your Images
5. Know Which Image File Type to Use for the Right Situations
 
Image SEO optimization is one of the building blocks of on page optimization. Images are a strong visual component of a web page. It can be said that a ‘Picture is better than a thousand words’.
 
1. Name Your Images Descriptively and in Plain English
2. Optimize Your Alt Tags Intelligently
3. Strategize Your Image Dimensions and Product Angles
4. Reduce the File Sizes of Your Images
5. Know Which Image File Type to Use for the Right Situations
 
Image optimization is usually done by the use of ALT tag in HTML codes and also image should be named as a keyword of your website.
 
Image optimization is the basic step for SEO campaign.The process of achieving a good search ranking is more complex, images are a strong visual component of a webpage.
 
On-page Optimization and Image optimization are the basic steps for your SEO campaign. As the Search Engines are getting smarter and more intelligent, the process of achieving a good search ranking is getting more complex. Now it takes much more than just quality content to get to the top. There are many factors that contribute to showing up well in search engine rankings, one of the most important of them is the on page optimization. More over, if you take your own screen-shots or create your own images, you should read: How to use flickr to drive huge traffic.
 
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When it comes to SEO, it's important to use acceptable search phrases to help your web site rank on google. Creating descriptive, keyword-rich data file titles is absolutely crucial for picture optimization. Look for search engines not only crawl the text on your web site, but they also look for search phrases within your picture data file titles.
 
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