What is Black Hat SEO?

In search engine optimization (SEO) terminology, Black Hat SEO refers to the use of aggressive SEO strategies, techniques and tactics that focus only on search engines and not a human audience, and usually does not obey search engines rules. Some examples of Black Hat SEO techniques include keyword stuffing, invisible text, cloaking and doorway pages etc…..
 
Black hat seo: It is an unethical seo. It can produce quick results but contains a high risk factor. White hat seo: It is an ethical seo. It is used by those who intend to make a long-term investment on their website.
 
Black hat SEO is more frequently used by those who are looking for a quick financial return on their Web site, rather than a long-term investment on their Web site. Black hat SEO can possibly result in your Web site being banned from a search engine, however since the focus is usually on quick high return business models, most experts who use Black Hat SEO tactics consider being banned from search engines a somewhat irrelevant risk.
 
Black Hat can also get you banned from the search engines but rarely because of links and more because there are suspicious items within your website such as hidden text. Grey Hat is cheaper than White Hat but the results don't tend to last as long because search engines spot patterns and reduce your ranking.
 
Black Hat Search Engine Optimization refers to techniques used to get higher search ranking on search engines like Google, Yahoo, and Bing using unethical means. Black Hat SEO usually creates a poor user experience by circumventing techniques used by the search engines. This presents less-tham-accurate results to the searcher by making their web page appear higher on the search engine results page than it should. Black Hat SEO breaks the search engine's rules & regulations & usually presents the web page's content differently to search engine spiders than to the search engine users.
 
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