What do you mean by anchor text?

Anchor text is that portion of a hyperlink that is viewed by a user on a webpage (the clickable text).

Here is a example of typical html link:

<a href=” http://www.flexasoft.com ”> Anchor Text </a>
 
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Anchor text is a clickable text in which link is inserted and when a visitor clicks on it the he is redirected to that web page or link. Generally keywords of that website is used as an anchor text.
 
Anchor text is the clickable text in a hyperlink. SEO best practices dictate that anchor text be relevant to the page you're linking to, rather than generic text.
 
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