CPC, or "cost per click" is a metric that... measures the cost per click. As I mentioned above, that cost will vary based on factors like how much competition exists for the keyword and fluctuations in search volume. If you've been running ads for "Taylor Swift Faceplant" at $0.17 per click and then TayTay falls flat on her face at the VMAs, you'll soon find yourself paying many times that amount. Since the budget is fixed, you won't get stuck with a big bill, but you will burn through your funds much more quickly.
pay per click (PPC) refers to a type of advertising in which the advertiser pays for each click on one of their ads. This can sometimes be a fixed amount of money per click, but more often it takes the form of a fixed daily budget, with the value of each click fluctuating based on factors like competition and search volume.
What's the Difference Between PPC and CPC?.....
pay per click (PPC) refers to a type of advertising in which the advertiser pays for each click on one of their ads. This can sometimes be a fixed amount of money per click, but more often it takes the form of a fixed daily budget, with the value of each click fluctuating based on factors like competition and search volume.
What's the Difference Between PPC and CPC?.....
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