Paid backlinks are Off-Page SEO techniques?

Paid links are considered as the easiest way to get your website quickly ranked in SEPRs; but only if you have good funds with you to spend on your SEO campaign. However, it is against the natural SEO which affects organic search results. And, it’s unfair to other website owners who either don’t have that much SEO budget or believe in natural SEO.
Paid links SEO impactGoogle launched Penguin update, which penalizes webmasters who build backlinks by buying backlinks. This includes buying low-quality or high-quality links. Once Google figures out a link is unnatural, your website is more likely to get unnatural link warning notice (If you have added your site in Google Webmaster tool), and you will notice a significant drop in traffic and keyword ranking.
 
Back
Top