Pay per Click is an advertising model where businesses pay an agreed upon amount, each time their advertisement is "clicked", and not each time their ad is displayed. When you setup a PPC campaign you can control the traffic. While a new website takes time to rank well in search engines, with PPC you can turn the traffic on and off. With PPC you can create almost instant traffic.
Add PPC Keywords: Expand the reach of your pay-per-click campaigns by adding keywords that are relevant to your business. Add Negative Keywords: Add non-converting terms as negative keywords to improve campaign relevancy and reduce wasted spend.
The first step is Go to Google Adwords from Google AdWords you can see create ad campaign
there you set your ads with the image, landing page, text, titles once you set up your campaign you can pay and run your campaign easily. but you should play with this expectx , othere wise there is possible to loose your money.
A Pay Per Click (PPC) campaign is a popular way for attracting targeted visitors to a web site and converting them into buyers. Here, an advertiser needs to make payments for the ads published online solely based on the qualifying clicks. This means payments need to made only when a visitor clicks on the advertisement to visit the web site or the landing page.
Pay-Per-Click Marketing: Using PPC to Build Your Business. What is PPC (pay-per-click) marketing? Pay-per-click marketing is a way of using search engine advertising to generate clicks to your website, rather than “earning” those clicks organically.
Add PPC Keywords: Expand the reach of your pay-per-click campaigns by adding keywords that are relevant to your business.
Add Negative Keywords: Add non-converting terms as negative keywords to improve campaign relevancy and reduce wasted spend.