When I was joined an seo company I had never listened about SEO, I know about search engines like:- Google and Yahoo but doesn't have any idea about the website promotion process. So there is nothing fishy in this. But prince25 you have 200 posts in this forum so I think its something also doubt-able thing. Well I don't care, I want to tell you about SEO. It is a process that that includes on website activities and as well as off-website activities known as on-page and off-page seo.
In On page seo we make our website user friendly by optimizing its images and loading time, good design and valuable information as well as search engine friendly with the use of Meta tags and other tags like H1, alt tags, 404 page optimization, url optimization etc. While in Off page seo activities we includes some activities on other website on the internet on the behalf of our website to generate back links for our website. It includes directory submissions, articles submissions, press release submissions, social bookmarking etc.