Do some keyword research – what are your target market searching for? Use the Google Keyword Tool if you want something free. Start with basic phrases and find out what people in your area are looking for. Remember, in most cases, the more searches a phrase has, the more competition there will be for it – don’t try and climb Everest in the first month; start with some niche phrases that you can get quick wins on and use them. Or you can also hire an expert from SEOclerks, to help you.