When we maximize the number of visitors to our business’ website, we can ensure that our webpage link appears high on the list of searches by a specific search engine. This is SEO. Choosing a focus keyword that is recommended by keyword selection tools is the extra step you need to ensure your business blog posts gets the traffic it deserves.
A long tail keyword is best used for a blog post when trying to capture the audience for a dynamic and narrowed in grasp on what you are bringing them in for.