Brand Awareness

Seo is used for improve the website traffic and ranking. Really it helps to increase the brand awareness.
 
To start with 'Social Media' would be a much better and ideal category to post "Brand awareness" related questions.

Brand Awareness is rather a broad term, that is not directly an online (or Link building) related process. Conduction local events, organization meetings, creating & posting videos related to your brand would be a good start. Adding Social Media, Press Release and News Letters to aid your bid towards Brand awareness would get you better results. If done effectively blogging could be a great place to showcase your brand (product/service expertise).
 
Brand awareness is the extent to which a brand is recognized by potential customers, and is correctly associated with a particular product. Expressed usually as a percentage of the target market, brand awareness is the primary goal of advertising in the early months or years of a product's introduction.
 
Depending on your budget and your target audience choose the right media and create a media mix, such that your target audience comes across your brand name, where ever he/she goes.
Most importantly, draft a key message that is creative, unique and at the same time, directed to a core idea that relates to your brand vision and mission.
 
Brand awareness is the probability that consumers are familiar about the life and availability of the product. It is the degree to which consumers precisely associate the brand with the specific product. It is measured as ratio of niche market that has former knowledge of brand. Brand awareness includes both brand recognition as well as brand recall.
 
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