Why we use meta tags?

[TravelOTAs]

why meta tags are required in the content?. What's happens if it is not present?.

 

[jenerous]

Metadata will not be displayed on the page, but will be machine parsable. Meta elements are typically used to specify page description

 

[davidweb09]

Search engine reads Meta tags & content while indexing the site to increase its ranking.

 

[Dipika]

Meta tags are typically used to specify page description, keywords, author of the document and other metadata.

 

[jecika]

The importance of meta tags is that the search engines read them in order to compare if these keywords and the description are related with the visible content.

 

[chinomoreno]

Meta tags like title and description is important because it is what google look for when pulling information about your site to be displayed on SERP, if it is relevant to the users search query. However, it is still optional, especially the keywords.

 

[Fadia Sheetal]

Search Engine always consider the meta tags first so meta tag is must for the web pages.

 

[manishaverma]

Meta tags are a great way to provide search engines with information about sites when any user finds you on search page. Meta tags can be used to provide information , and each system processes only the meta tags they understand and ignores the rest.

 

[kellyjo]

Meta tags provide information regarding title of a web page and its short description.