Why are we using Google AdWords?

Google AdWords is Google's online advertising program, the program allows you to create online ads to reach audiences that are interested in the products and services you offer. The AdWords platform runs on pay-per-click (PPC) advertising, i.e. you have to pay every time a visitor clicks your ad.
 
1. AdWords Is Scalable
2. AdWords Is Measurable
3. AdWords Is Flexible4. AdWords Is Faster than SEO
5. AdWords Is (Usually) Easier than SEO
6. AdWords Is Taking Over the SERPs
7. AdWords Formats Can Be More Engaging than Organic Results
8. AdWords Traffic Might Convert Better than Organic Traffic.
9. AdWords Complements Your Other Marketing Channels
10. Your Competitors Are Using AdWords
 
Google Adwords is basically a way of using search engine advertising to generate clicks to your website rather than earning those clicks organically. It has various benefits, which makes it an ideal platform where businesses spend millions each year to promote their products.

1. Google Adwords provides measurable results, which means that you can constantly check how much money you spend on an ad and how much result it generates.
2. With Google Adwords, you have the option to easily modify your ad
3. It is faster than SEO
4. Adwords can be targeted to a specific set of audience.
5. Adwords traffic has more conversion rate as compared to organic traffic, since these are directed straight towards the targeted audience.
 
Here are some benefits of Google Adwords-

Increase Brand Awareness
Faster Results than Organic results
Outrank your Competitor Ads
Influence on the audience to make the purchase
Increase ad visibility to the high-quality audience
 
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