Best way to Get rank in SERP is to implement SEO on your website such as on page optimization, Creating unique and attractive content, Building high Quality Links for your website.
A search engine result page (SERP) is the list of results a search engine returns to a user in response to a query, usually driven by a keyword. Appearing as close to the top of these results as possible is the main goal of most search engine optimization (SEO) tactics. However, it is important to ensure you rise through the SERP rankings organically, as other methods can often result in long term damage to your ranking and site status. Below are four ways by which you can improve your ranking in the SERPs organically.
Proper Page Titles
Optimized Permalink Structure
Include Quality Content on Your Site
Meta Description
To grow rank on SERP you have to implement good SEO technique on your webpage, by on page SEO, off page SEO like Social Bookmarking, directory submission, blog posting, guest posting, Classified directory submission etc.
The best practice is on-page SEO through adding unique, interesting and quality content filled intelligently with keywords and then optimizing your site around that. This way you ranking for any keyword would never fall. Good content with properly researched keywords is the best way to go about with SEO. You can also hire some experts from SEOclerks, to improve the ranking