On page optimization is the SEO techniques which are implemented within the website to get better search results.
Some Important on-page SEO activities:
Keyword Research
Writing SEO Optimize Page title
Writing Good Content
Optimize Internal Link Structure
Meta Data Optimization
URL Redirectio
Fix 404
Optimize Optimize Website Data Structure
Off Page SEO:
Off page SEO is the activity we do to increase our website visibility, authority & Relevancy on Internet with the help of following off page tactics.
Some Important off-page SEO activities:
Social Media Engagement & Promotion
Social Bookmarking
Inbound Link Building
Guest Posting
Video Promotion