What's Your favorite Keyword Research Tool?

Which keywords are the best for SEO? What are the best ways to perform PPC keyword research and choose the best keywords for AdWords or Bing Ads? How do you find the appropriate keywords for your target audience?
With the SEMrush Keyword Research feature, you can easily answer all of these questions.
 
1.) WordStream’s Keyword Tool (free)
2.) FreshKey ($20 software)
3.) Soovle (free)
4.) Ubersuggest (free)
5.) Search Term/Query Reports (free-ish)
6.) Google Keyword Planner (free)
7.) Competitor Source Code (free)
8.) AdWords Display Planner (free)
 
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