Basically, there are many things that are being employed for organically ranking a site which can be characterized in 3 particular categories:
1. Site content: It must be quality and exceptional content and additionally most be well optimized and well structured.
2. Site structure: This includes TAGS, clear navigation, ensuring usability, acceptance of HTML mistakes and miscellaneous.
3. Backlinks: You can earn a backlink to anyplace but prior to this it is obvious to ensure for the relevant site and quality.