What is your opinion on Google+? How should it be used in social media strategy?

Google Plus, following my ideas, are not as good as when it starts its business off. However, if you can find some of good Google+ pages or groups, you can earn more traffic and visits. By the way, Google plus can help your links fast indexed and have many backlinks!
 
Hello friends,
I would like to know, What is your opinion on Google+? How should it be used in social media strategy?
Thanks for any help or suggestions.
Well, I've been using Google+ for marketing purposes.
I created my own page (community), but it is not like Facebook.
It is hard to generate followers from Google+ than Facebook, maybe because Facebook have a bigger audience than Google+. Though, since you can use it for free then might as well give it a try and see it for yourself.
 
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