what is white hat technique in SEO?

White hat seo techniques are those that follow Google webmaster guidelines for website optimization. Following these techniques help keep your website safe in any search engine updates.
 
White hat techniques in SEO as the name suggest is considered as good, pure, legal, ethical techniques to improve your ranking on the search engine result page. More and better are your techniques creating do-follow back link, higher will be the chances for your website to be listed on the SERP.
 
White Hat SEO is also called ethical SEO. It is for those who intend to establish a long term investment on their websites. If we are to define White Hat SEO, it is a search engine terminology that refers to the usage of strategies techniques or tactics that focus on human audience. They completely follow the approved and natural ways of traffic building. White Hat goes after the Google Webmaster Guidelines. They follow the rules and regulations of search engines which is a very important aspect in terms of website optimization.
 
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