What is the meaning of competitive analysis:

Competitive analysis is one of the main stages in marketing, and SEO as the result. In terms of SEO it includes: domain analysis, traffic research, semantic core analysis, backlink analysis, website structure analysis and so on.
 
A competitive analysis is a critical part of your company marketing plan. With this evaluation, you can establish what makes your product or service unique--and therefore what attributes you play up in order to attract your target market.
 
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