What is the meaning of competitive analysis..??

Competitive analysis is making a complete audit report of your competitors. This report helps to cross-check with our report and tells where we stand.
 
Keyword competition analysis is the process of evaluating how the top rankings fare when it comes to the most important SEO factors, including their use of specific keywords. The goal is to get a panoramic view of what you're up against and where your opportunities are.
 
A competitive analysis is a critical part of your company marketing plan. With this evaluation, you can establish what makes your product or service unique--and therefore what attributes you play up in order to attract your target market.
 
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