What is the Future of SEO ?

Every small business without seo is not increase business because today mostly online marketing is very popular. So without seo is not possible for online marketing.

Fastmailsender
 
Although RankBrain is the third most significant ranking factor in the Google algorithm, it is perhaps the most misunderstood one. The speculations and counter-speculations never seem to end.

Since RankBrain was one of the few algorithm updates that Google first revealed to a major news publication, it has caught and held onto the attention of the general tech-reading public, in addition to search engine marketers.

I personally believe Google’s admission that they fully don’t understand RankBrain. However, this doesn’t mask the fact that they’ve made great strides in using machine learning to entrust their prized search algorithm to it.

Additionally, we do have some idea about what RankBrain does not do. According to Gary Illyes and Andrey Lipattsev of Google, RankBrain does not act on your backlink profile, content quality or click-through rate. It only helps the algorithm interpret queries better and match them with relevant page content.

And since Google can do what it does best with less human intervention, industry leaders unanimously agreed that it will gain more significance. So it was no surprise when earlier this year, Jeff Dean revealed that RankBrain now processes every single Google search (that’s at least 63,000 a second) — up from barely 15 percent nine months before.
 
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