What is the difference between white hat seo and black hat seo..?

Black hat SEO refers to techniques and strategies used to get higher search rankings, and breaking search engine rules. Black hat SEO focuses on only search engines and not so much a human audience. White hat SEO refers to the use of techniques and strategies that target a human audience opposed to a search engine.
 
Simply the black hat SEO is the SEO which does not work under the Google guidance and rules and white hat SEO simply is the proper optimization of your website with proper techniques that Google allows.
 
Black hat SEO is typically used by those people who are looking for a quick return on their website, rather than a long-term input on their site. These technique use keyword stuffing, link farming, hidden texts and links, and blog content spamming. If you do use blackhat SEO in your site can be banned from a by the search engine.
White hat is the very important part of SEO. Mainly company doing use this technique. In this method, use creates quality and unique content. Although creating quality content may be time-consuming, it will be well worth it in the long run.
 
White Hat SEO tactics and strategies are those optimization strategies, techniques and tactics that are considered acceptable and ethical by the search engines, especially by Google. These types of strategies focus on actual human audience, rather than just machine generated numbers. These strategies completely follows search engine rules and policies, hence the name, white hat, similar to the context white collar.

Black Hat SEO tactics and strategies, on the other hand, are those strategies that are considered unethical by search engines, i.e. especially by Google. These types of strategies do not focus on actual human audience but instead are just focused on improving their numbers, regardless of whether or not those numbers actually correspond to an audience.
 
Difference between black hat SEO and white hat SEO has to do with the techniques used when trying to improve a website ranking with using and providing quality content, sharing useful info.. on other side, Black hat SEO refers to techniques used to get higher search rankings, and breaking webmaster guidelines. but it is completely harmful for your website as google always update their algorithm to provide quality information to users.
 
White hat SEO is an SEO technique that totally follows search engine rules and policies. like keyword analysis, backlinking.
Black hat SEO is also an SEO technique that works against search engine rules and policies. like Cloaking, keyword stuffing, duplicate content, keyword hiding.
 
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