What is Search Engine Marketing?

Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their perceptibility in search engine results pages (SERPs) primarily through paid advertising.
SEM (Search Engine Marketing) is the process of gaining website traffic by purchasing ads on search engines.
 
SEM is a type of Internet marketing associated with the researching, submitting and positioning of a website within search engines to achieve maximum visibility and increase your share of paid and/or organic traffic referrals from search engines.
 
Search engine marketing specifically tells that how a website can be marketed in search engines to grab the attention of folks who surfs internet daily. Paid search are termed as search engine marketing. PPC/CPC are the techniques that assist the website to attract the people towards their website through posing Ads on the search engines or in different websites.
 
Back
Top