What is Meta Tag in SEO?

Meta tags are snippets of text that describe a page's content; the meta tags don't appear on the page itself, but only in the page's code. ... The “meta” stands for “metadata,” which is the kind of data these tags provide – data about the data on your page.
 
Meta tags play an important role in your Search Engine Optimization (SEO) initiatives, as they generally instruct search engines how to categorize and index your pages. Until recently, meta tags were considered the magic wand of the web fairy, helping websites to fly forward in indexing by search engines. Today, their weight in the optimization of websites has plummeted. However, they remain a good support tool which must be properly combined with other marketing strategies to increase the number of visitors.
 
Meta tags are snippets of text that describe a page's content. Meta tags are used to provide search engines with information about your page. To achieve high rankings, it has to do with relevance and user satisfaction, but including custom meta tags will influence users and increase your click-through-rate.
 
In HTML, meta tags or meta elements are tags placed within the head section of your code that help define the contents of a web page. For example, a description meta tag is used by Internet search engines to display a description of your page in their search results.
 
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