What is Link juice?

"Link Juice" is a slang term referring to how powerful a certain link (within a site or from one website to another) is or could be. The idea is that a link from a well known website that is trusted by the search engines will pass more "juice" than one on a pointless directory.
 
Link juice is a non-technical SEO term used to reference the SEO value of a hyperlink to a particular website or webpage. According to Google, a multitude of quality hyperlinks (or just “links”) are one of the most important factors for gaining top rankings in the Google search engine.
 
Link juice is a very popular term in search engine optimization. Link juice mainly increases the page rank of websites and websites with high page ranks are considered authority sites. Authority sites are liked and listed in the front page of major search engines. Naturally, websites with higher search engine ranks get huge web traffic.
 
- Link juice is a non-technical SEO term used to reference the SEO value of a hyperlink to a particular website or webpage. According to Google, a multitude of quality hyperlinks (or just “links”) are one of the most important factors for gaining top rankings in the Google search engine.
- We have already seen that link juice is a technique that aims to improve rankings through management of internal links based on page rank or page authority, transferring reputation between URLs (internal or external).
 
Link juice is a non-technical SEO term used to reference the SEO value of a hyperlink to a particular website or webpage. According to Google, a multitude of quality hyperlinks (or just “links”) are one of the most important factors for gaining top rankings in the Google search engine.
 
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