What is Keyword Density?

Yes guys 2-4% or 3-4% ratio is a best keyword density Ratio & it is directly linked with number of times keywords or phrases used in whole blog/article/web content,
Keyword density Formula:

Number of times keyword used*100(divide by total number of words)
 
Keyword density is the percentage of times a keyword or phrase appears on a web page compared to the total number of words on the page. In the context of search engine optimization keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.

In the late 1990s, which was the early days of search engines, keyword density was an important factor in how a page was ranked. However, as webmasters discovered this and the implementation of optimum keyword density became widespread, it became a minor factor in the rankings. Search engines began giving priority to other factors that are beyond the direct control of webmasters. Today, the overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
 
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Keyword density tells you how often a search term appears in a text in relation to the total number of words it contains. For example: if a keyword appears three times in a 100 word text the keyword density would be 3%. From the point of view of search engines, a high keyword density is a good indicator of search engine spam. If a keyword appears too often in a website, search engines will downgrade the website and it will then appear lower down in search results.
 
Density thickness is the rate of times a keyword or watchword expression is found in your page content in the midst of the various substances. For instance, in the event that you have a Web page with precisely 100 words on it, including all features, subtitles, alt content, and publicizing, and you have a density expression that is on the page 3 times, your keyword thickness is 3%.
 
Keyword Density percentage is different in different search engine as per their guidelines but according to Google algorithms or guidelines 3% to 7% keyword density can use in content of website, using more than this percentage of keyword density will consider as a keyword stuffing in Google.
 
keyword density is denoted as the number or frequency of keywords using in a single article or page. For effective and optimized content writing, it is essential to maintain 3% to 4% of keyword density. It means 4% of total number of word count, need to be maintained for keywords, to have optimized content.

Thanks and regards
Sourav Basu
 
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