Content is more important than Backlink because quality and unique content helps to generate the traffic into the website. Content helps to increase the pagerank of the website in the Search Engine Result Pages(SERP). Content should be updated regularly.
Both are important but unique content your site will help you increase the ranking on google and backlink will help you increase the website traffic and also improve the keyword ranking on google.
i go with content marketing. make sure your web content and articles are original, unique and very useful to the visitors traffic out there. just make sure that you keep your articles fresh and updated at all times. Also make sure your content is well enriched with your keywords most esp the headlines/topic.
Both content and back-links are significant for your site. Content streamlines your catchphrases & rank them higher in web search tools. Back-links drives activity furthermore keyword positioning for your site.
both are important for marketing but content plays an important role for getting the traffic for the website. Google will crawl the good quality content and spread it to the relevant information for the users. Content will improves the visibility of your website on the webpage of search engine.
Content is important than Backlink. If You have a Good Quality & Unique Content, then It will Helps to Generate Traffic & You Should Update it on Regular Basis.