What is Image Alt Text? And how to use it?

Search engines cannot read images directly on a webpage. Alt text is used with to define images in the source to help search engine spiders crawl and know about your webpage images. These tags are helpful to rank your images higher in search results.
 
Alt text (alternative text), also known as "alt attributes", “alt descriptions,” and colloquially but technically incorrectly as "alt tags,” are used within an HTML code to describe the appearance and function of an image on a page.

Alt text uses:

1. Adding alternative text to photos is first and foremost a principle of web accessibility. Visually impaired users using screen readers will be read an alt attribute to better understand an on-page image.

2. Alt tags will be displayed in place of an image if an image file cannot be loaded.

3. Alt tags provide better image context/descriptions to search engine crawlers, helping them to index an image properly.
 
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The image alt text is an attribute added to an image tag in HTML. This text appears inside the image container when the image can not be displayed. It helps the search engines understand what the image is. Text replacement is also useful in cases where images can not be found on the page.
 
It helps search engines understand what an image is about. Alternate text is also very helpful in case images on a page cannot be found. Image title is another attribute that can be added to the image tag in HTML. It is used to provide a title for your image.
 
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