What is Google Quality Score? Explain !

Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads. It is used to determine your cost per click (CPC) and multiplied by your maximum bid to determine your ad rank in the ad auction process. Your Quality Score depends on multiple factors
 
Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads. It is used to determine your cost per click (CPC) and multiplied by your maximum bid to determine your ad rank in the ad auction process.
Your Quality Score depends on multiple factors, including:
⦁ Your click-through rate (CTR).
⦁ The relevance of each keyword to its ad group.
⦁ Landing page quality and relevance.
⦁ The relevance of your ad text.
⦁ Your historical AdWords account performance.
 
Quality Score is an estimate of the quality of your ads, keywords, and landing pages. Higher quality ads can lead to lower prices and better ad positions.

You can see your Quality Score (Quality Score is reported on a 1-10 scale and its components (expected clickthrough rate, ad relevance, and landing page experience) in your keywords’ “Status” column.
The more relevant your ads and landing pages are to the user, the more likely it is that you'll see higher Quality Scores.
Quality Score is an aggregated estimate of your overall performance in ad auctions, and is not used at auction time to determine Ad Rank.
 
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