Hello Adwords expert, nowadays I'm trying to learn Google Adwors. I have no clear idea about Google Ad API. Can anybody explain Google Ad API and what are the functionality of this API?
Google APIs is a set of application programming interfaces (APIs) developed by Google which allow communication with Google Services and their integration to other services. Examples of these include Search, Gmail, Translate or Google Maps.
The Google AdWords API lets developers build applications that interact directly with the Google AdWords server. With these applications, advertisers and third parties can more efficiently and creatively manage their large or complex AdWords accounts and campaigns.