What is Facebook Marketing?

Facebook marketing refers to creating—and actively using—a Facebook page as a communications channel to maintain contact with and attract customers. Facebook actively provides for this, allowing users to create individual profiles or business pages for companies, organizations, or any group attempting to develop a fan base for a product, service, or brand.

Facebook has three tools (pages, ads, and groups) that can be used by anyone. Each of these options has its own purpose, and they can be combined for greater reach.

Major Components Of Facebook Marketing
Optimizing your Facebook page for SEO and likes
Using Facebook groups to engage with your target market
Encouraging social sharing through the use of Facebook buttons and plugins
Getting your posts seen by more of your fans
When and how often to post
Using paid options to increase likes and reach
Best practices for Facebook ads
 
Facebook Marketing is about having a product or service, you find out what the user needs, the customer for your product or service, what they really need or can get. From that service product, and meet their needs, to increase profits or increase benefits, through social networking sites Facebook.
 
Facebook or myspace carries on to be the ruling champion of social press sites, as the #1 spot where friends link and discuss online. Whether you're a big organization or a small local biz, Facebook or myspace is an effective promotion it's a great space to keep customers informed, create brand identification, and extend your reach.
 
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