What is CTR in Google Adwords?

CTR is the number of clicks that your ad receives divided by the number of times your ad is shown expressed as a percentage (clicks ÷ impressions = CTR). A high CTR is a good indication that users find your ads helpful and relevant.
 
CTR is a measurement of how many times a link that is involved in paid inclusion is actually clicked on when it appears on a search engine results page. The click through rate is measured by dividing the number of times a link appears on a search engine results page by the number of times it is actually clicked on by a visitor.
 
A click through rate, abbreviated as CTR, is a measurement of how many times a link that is involved in paid inclusion is actually clicked on when it appears on a search engine results page. The click through rate is measured by dividing the number of times a link appears on a search engine results page by the number of times it is actually clicked on by a visitor.
 
CTR is a measurement of how many times a link that is involved in paid inclusion is actually clicked on when it appears on a search engine results page
 
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