What is Advantage And disadvantage of link building..?

Advantages

1) You have control over the site.
2) Benefits you because let's say you order some links and they turn out to hurt your site. Well simply point the link at your competitors lol, or take down the site.
3) These sites will end up ranking in the serps as you have put more time into them, you will also generate leads from them, they are also good to through Adsense on for some beer money.
4) Because you keep posting to these sites googles trust will increase. If you're google how hard would it be to find a pattern of sites that have only one post to them. Not really terribly bad but not great either.
5) These sites will eventually start getting PR making them valuable sites that you can use in many different places.
6) Early warning system, If you separate links you've bought or new linking strategies to target only your T1's then you can track much easier what's working well and what's not
7) And over all you're building your own blog network that you can then exchange with others doubling or tripling your link diversity.

Disadvantages

1) Takes a long time to setup
2) Hard to keep track of all the passwords
3) Can be hard to post to the sites on a regular basis
 
The advantage of link building:
1. Domain & Page Authority.
2. Referral Traffic.
3. Brand Visibility.
4. Trust and Credibility Indicators.
5. Increases sales
6. Cost-effective Advertising

The disadvantage of link building:
1. Chances of reduced sales
2. Time-Consuming
 
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