What is 301 redirect:

It is a permanent redirect method by which a person visiting an old page (URL) is automatically redirected to a new page (URL). 301 Redirects transfer the domain authority (DA) and page authority (PA) and all the inbound links that the URL had to the new URL. It is used when you change your domain because you want Google to index the new domain while also sending the traffic visiting the old URL to the new one.
 
301 redirect is the most efficient and Search Engine Friendly method for webpage redirection. It's not that hard to implement and it should preserve your search engine rankings for that particular page. If you have to change file names or move pages around, it's the safest option. The code "301" is interpreted as "moved permanently".
 
When a user requests a URL and the server returns an HTTP status code 301 Moved Permanently, it means that the requested URL is shifted to a new location. The correct practice is to redirect the moved page to its new location so that the user never sees the error.
 
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