What do you mean by Backlink?

Backlinks are build to a website or blog to get more traffic and high ranking in search engine result page. Backlinks are build through off-page SEO techniques those are: Blog posting, Guest blogging, Blog commenting, Profile creation, Business listing, Directory submission, Social bookmarking, Social media engagement.
 
In search engine optimization (SEO) terminology a backlink is a hyperlink that links from a Web page, back to your own Web page or Web site. Also called an Inbound Link (IBL) these links are important in determining the popularity (or importance) of your Web site. Some search engines, including Google will consider Web sites with more backlinks more relevant in search results pages.
 
Backlinks are URLs placed on a webpage with the help of keywords hyperlinked to redirect traffic to your website. These backlinks are helpful to build keyword ranking and also generate traffic from them.
 
Hi,

Backlinks are important for both search engines and end-users. For the search engines, it helps them determine how authoritative and relevant your site is on the topic that you rank for. Furthermore, backlinks to your website are a signal to search engines that other external websites are endorsing your content.
 
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