What are the objectives of SEO and SEM?

[ruhanikakhan]

Hello friends,

Please tell me,What are the objectives of SEO and SEM?

 

[seomarqetrix]

The difference between SEO and SEM is simply that Search Engine Optimization is part of Search engine marketing or Search marketing as it is widely known. Both processes aim in increasing visibility in search engines. SEO is about optimizing the web property to get better rankings in the search results while SEM goes beyond SEO. It involves other methods as well which can get you more search engine visitors like PPC advertising.

 

[Kundan Kumar]

SEO: want to promote website in organic search result to improve the conversion of website. same as SEM.

 

[Robertdsouza]

Search Engine Optimization(SEO) is a technique used to generate the traffic into the website. It can make your website rank better for visibility of a Search engine's listings for relevant keywords. Search Engine Marketing(SEM) is all about increasing a website's rank in Search Engine Result pages by contextual advertising and paid placements. SEO & SEM increases the pagerank of a website. It builds on relevant keyword phrases of a page in a website and helps the website get properly indexed and ranked by the Search engines.

 

[seomarqetrix]

According to me, SEO is all about the things you do to make your website optimized to show up in the organic (aka free) search results. SEM is about buying traffic via search. In an email, the equivalent is whitelisting services.

 

[abhishek_jain]

SEo is the way to get the traffic from search engine organically and in SEM you fetch the traffic from paid ads.

 

[ayurshopee]

thanks for nice information guys.

 

[sadianisar]

SEO: to get a long term result, to maintain the position of your website SERP for a long time.
SEM: To drive traffic to your website which improves the website rank.

 

[aegisinfoways]

The objectives of Search engine Optimization is to rank your website in top in google. So for that, you can do keyword research, on-page activities and off-page activities.

The objectives of search engine marketing is to increase sell of your products or service.

PPC is one part of search engine marketing. In the ppc you have to create campaigns according to your products keywords and you have to set bid as well.

 

[sprucevn]

1. Increase visits to the site.
2. Convert unique visits into actual sales.
3. Remain the project budget.
4. Popularize the business
5. Increase the popularity of site to visitors

 

[sweetsdailyupdates]

The role of Search engine Optimization in SEO is to increase branding and popularity of your business. By doing Search engine Optimization, you can aware the users about your products & services.

The role of search engine marketing is to increase sell of your products or service.

 

[arindamdutta16]

SEO is the process of improving the visibility and ranking of a website or web page in the organic search engine results presented in Google and the other major search engines. SEM mean of search engine marketing. This is use for promote websites by increasing their visibility in search engine result page.

 

[ritikamehra]

Objectives of SEO or SEM are as follows
SEO- Search engine optimization use for improving the keyword position on the search engine or increasing the website traffic.
SEM- Search engine marketing or internet marketing that involves the promotion of websites by increasing their visibility in search engine result pages.

 

[amanrai]

SEO stands for search engine optimization and it is free service to get organic traffic, where as SEM stands for search engine marketing and it is a paid service to get traffic.