Long Tail Keywords

Long tail keywords are really beneficial for any website, This brings more availability of your website in search engine.
 
Long tail keywords are those three and four keyword phrases which are very, very specific to whatever you are selling. You see, whenever a customer uses a highly specific search phrase, they tend to be looking for exactly what they are actually going to buy.
 
Long tail keyword is a keyword phrase that contain up to even 5 words per phrase in order to cater to highly specific keywords.
Those usually have less traffic and high conversion rate.
 
Long tail keywords are very beneficial for getting the exact searched result in search engines quickly. It has the power to help the people in their search by predicting what they want to search by providing the complete phrase of it. It helps the people to decide what they can search and what is the right direction to get the precise result of it. It generates huge traffic on a website at an instant. From business perspective it is very helpful in generating huge sales for a company.
 
Long-tail keywords are those low-volume, obscure, infrequently searched-for keywords that turn up in your search query reports. ‘Cheap remortgage for bad credit history’ is one example of a long-tail keyword. ‘Remortgages’ is not.

The theory goes like this:

Long-tail keywords, en masse, can provide significant search volume (high impressions)
Long-tail keywords have less competition than generic keywords (lower cost per click (CPC), higher click-through rate (CTR))
Long-tail keywords are more specific than generic keywords, so ads can be better tailored to match the searcher’s needs (higher CTR, higher Quality Score, less wastage from irrelevant searches)
People making long-tail searches are often further along in the buying cycle and more willing to buy than people making generic searches (higher conversion rate)
These lower CPCs, higher CTRs and higher conversion rates mean long-tail keywords can be extremely profitable (lower cost per acquisition (CPA))
 
Long tail keywords are used when the website wants to refine search terms to the web page, as well as when the searcher is looking for something rather specific.
long tail keywords is relatively long, often is 2-3 word composition, even is the phrase, exist in the content page, in addition to the title of the page content, but also exists in the content.
 
There are many places where you can find excellent candidates for long-tail keywords. Money is not a prerequisite; you don’t have to shell out anything if you rely on Google’s Keyword Tool or other free services… and there are plenty of them.
 
Long tail keywords are necessary to drive traffic to your website also make sure that your contents title also include some keywords so that people can easily find the information they are searching for.
 
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