Here are 7 strategies to boost your Facebook organic reach.
Build your presence and authority.
Publish evergreen content.
Create invite-only groups for your most engaged audience members.
Use organic post targeting.
Post when your competitors are asleep.
Post more links (or don't).
Publish videos natively on Facebook.
What Exactly Is Organic Reach On Facebook
Organic reach is the number of people who see your content without paid distribution. It includes people who are shown your posts as well as your Facebook page.
On the other hand, paid reach includes the people who see your content as a result of paid promotions. It is influenced by your Ad targeting options and can also impact organic reach.