Google Analytics

They are,
>predefined filters and
>custom filters
 
Google analytics is a tool to measure the traffic behavior of your website. It helps to study the traffic demograhics and various other factors. It also tells about the bounce rate of your website which is an important factor for the popularity of your website.
 
Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic.Google launched the service in November 2005 after acquiring Urchin. Google Analytics is now the most widely used web analytics service on the Internet. Google Analytics is offered also in two additional versions: the subscription based Google Analytics 360, previously Google Analytics Premium, targeted at enterprise users and Google Analytics for Mobile Apps, an SDK that allows gathering usage data from iOS and Android Apps.
 
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