Google’s Removing Right-Side Ads

Hi Lisa,

Yes it's confirmed that Google has removed the ads on the right side of their page results, see more here: Confirmed: Google To Stop Showing Ads On Right Side Of Desktop Search Results Worldwide

I think the change will also affect organic results. However, I am not sure if it is a positive or a negative change.

One possible (positive) change we may see is fewer ads may mean more organic results on the page.

But if there will be a fourth ad on Google SERPs, the organic results may be pushed further down the page, which will decrease visibility. This may be a negative impact.
 
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