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difference between seo keywords and ppc keywords
- Thread starter Broach India
- Start date
Uktodayloans
New member
actually there is no any difference in the keywords the difference only on the their use in ppc keyword keyword use in the paid search while on the organic there is no need of the money just on the basis of the links the keywords are visible
PPC keywords are run on pay of money. and SEO keywords are no charge this is depend on our SEO work and search engine.
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midnightblur
New member
the keywords themselves do not have different, but the differences are the way you use them. According to mine, SEO keywords should be chosen carefully because it takes long time to have something return, but AdWords keywords should be found and use as many as possible
Saurav Tiwari
New member
PPC
1. With PPC keywords, search volume is not as important as precision. Because you’re paying for each click, you don’t want to waste money on any old/irrelevant search terms.
2. Focus on keywords that will bring in buyers, not browsers. Eg. Someone searching for ‘laptop computer’ is less likely to be a buyer than someone who searches for ‘White MacBook Pro 17″ ’.
3. Remember that every keyword costs you money (CPC budget) so go over your keywords with a fine tooth comb, cutting out any that aren’t working and always keep an eye on the cost per click and the other on the Quality Score.
SEO
1. Have an understanding of the keywords that people search for and their intent with these keywords.
2. Target the relevant keywords with the highest search volume (‘relevant’ meaning appropriate to your audience/business/industry).
3. Refresh your keywords whenever you see fit to ensure you’re on top of any new advances, technologies, products or ideas that have become popular since you last did your research.
1. With PPC keywords, search volume is not as important as precision. Because you’re paying for each click, you don’t want to waste money on any old/irrelevant search terms.
2. Focus on keywords that will bring in buyers, not browsers. Eg. Someone searching for ‘laptop computer’ is less likely to be a buyer than someone who searches for ‘White MacBook Pro 17″ ’.
3. Remember that every keyword costs you money (CPC budget) so go over your keywords with a fine tooth comb, cutting out any that aren’t working and always keep an eye on the cost per click and the other on the Quality Score.
SEO
1. Have an understanding of the keywords that people search for and their intent with these keywords.
2. Target the relevant keywords with the highest search volume (‘relevant’ meaning appropriate to your audience/business/industry).
3. Refresh your keywords whenever you see fit to ensure you’re on top of any new advances, technologies, products or ideas that have become popular since you last did your research.
vicky_patel
New member
There is no difference between SEO keywords and PPC keywords. You can use same keywords in both the techniques. SEO is good to get organic traffic while PPC is a paid plan to drive traffic on your website.
Aditya Jadhav
New member
Agree with all mention point on this forum.
Broadanderson
New member
I think there is no difference,Same keywords are use for both.
LouisTrendin
New member
Hey, keywords are same for both seo and ppc. But in ppc, we target keywords based upon the clicks and average cost per click and will analyse the outcome of that keyword. But for seo, we don't have that restriction, we can target any keyword, but if the targeted keyword is highly competitive, then it takes lot of time to get higher in ranking.
PPC keywords must be more transactional, it is easier to rank organically when your SEO keyword list includes longtail, informational keywords. In order to achieve a good amount of traffic with longtail keywords, you need to target many of them. so conclusion is when doing work with seo keywords you must target long tail keywords because it is easier to rank them, while in PPC you must have a appropriate budget and target short phrase keywords, it will help you to gain traffic.
davidweb09
Active member
No difference both are same, we target keyword with high search volume.
Jimmy Verma
New member
PPC and SEO keywords are the same which we target to rank website with high search volume, In PPC you have to pay for this keywords & In SEO you have to implement in your website to get searched on web.
MarkBlack6Adv
New member
Greetings,
Both of them have the same use, but:
SEO keywords are the ones you need to use in order to rank your website in a good position.
PPC keywords are the ones that you need to use in order to get more visits and clicks.
MarkBlack6Adv
Both of them have the same use, but:
SEO keywords are the ones you need to use in order to rank your website in a good position.
PPC keywords are the ones that you need to use in order to get more visits and clicks.
MarkBlack6Adv
GarrettThalamus
New member
seo = organic search
ppc = paid search
ppc = paid search