Difference between keyword & keyword phrase?

Keyword-A keyword is essentially any word or phrase you use when searching with a search engine.” In a simple language, any single word related to your business, product/services which can be useful for your business.
eg. If you are selling shoes online then “shoes”, brand name like “Reebok”, “Nike” are your main keywords.
Keyword Phrase- Combination of those keywords is called key phrase.
eg. As per the same example for online shoe store above phrases can be (“Sport shoes”, “Reebok shoes”, “school shoes” etc.)

Your objective should be to rank on maximum key phrases for your website not just single keywords. As soon as you will start ranking on maximum phrases Google will automatically start showing your website for your targeted keywords.
 
A single word can be keyword for example: if your business is related with silica sand then the "keyword" of the website is Silica Sand Supplier. A keyword phrase is complete sentence for example: "we are supplier of silica sand in Egypt" This phrase is also cover the keyword.
 
Keyword and key phrase (keyword phrase) are the two main parts for any blog or article.
Keyword is just putting a single word that needs to create better understanding and catchy to the readers.
Keyword phrases consist of adding many keywords that are developed for making a context view understandable to the users.
But at times a keyword plays more powerful role than the keyword phrases as these single words matter the most that sometimes brings worth tracking and optimizing to the content.
 
toknow said:
Keyword and key phrase (keyword phrase) are the two main parts for any blog or article.
Keyword is just putting a single word that needs to create better understanding and catchy to the readers.
Keyword phrases consist of adding many keywords that are developed for making a context view understandable to the users.
But at times a keyword plays more powerful role than the keyword phrases as these single words matter the most that sometimes brings worth tracking and optimizing to the content.
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thank you for explaining, it is very easy to understand.
 
In a simple language, any single word related to your business, product/services which can be useful for your business.
eg. If you are selling shoes online then “shoes”, brand name like “Reebok”, “Nike” are your main keywords.
Combination of those keywords is called key phrase.
eg. As per the same example for online shoe store above phrases can be (“Sport shoes”, “Reebok shoes”, “school shoes” etc.)

Proxiesforrent
 
a keyword means one single word. When the first search engines were launched, they had relatively simple algorithms and many users used single words for their searches. But search engines are constantly evolving and now they support large key phrases with 2 or more keywords. It is also much more convenient for users because now they can express their need more precisely and search engines provide them with more relevant results.
 
Just like a keyword is a single word used as a search query, a keyword phrase is two or more words typed as a search query. For example, Poughkeepsie classic car customization is a good example of a keyword phrase.
 
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