Difference between black hat and white in seo?

White Hat SEO: White hat SEO encompasses the ethical side of the optimization of search engines. SEO has a time and place, and when used correctly, it has the ability to greatly improve the visibility of a website and search engine rankings to increase sales.

Black Hat SEO: Black hat SEO is an optimization category unethical and manipulative search engine. In fact, it is black hat SEO that gave a bad reputation SEO in Internet Marketing. Black hat SEO involves tactics like keyword stuffing, including who is an excessive amount of keywords in one page of web content in order to attract the search engines. Unfortunately, this tactic is ineffective because the content is unreadable to visitors of the Website, and in many cases, keyword stuffing also cause a website to be penalized by Google.
 
Black hat SEO refers to a set of practices that are used to increases a site or page's rank in search engines through means that violate the search engines' terms of service.

White hat SEO is the opposite of Black Hat SEO. Generally, white hat SEO refers to any practice that improves your search rankings on a search engine results page (SERP) while maintaining the integrity of your website and staying within the search engines' terms of service.
 
The difference between black hat SEO and white hat SEO has to do with the techniques used when trying to improve a website's search engine ranking. ... White hat SEO refers to the use of techniques and strategies that target a human audience opposed to a search engine
 
White hat seo is doing seo within the framework offered by google whereas black hat is violating all the rules; also known as spamming.
 
White hat SEO is the ethical SEO. A white hat SEO plays as per the rules laid down by the search engines like Google and Bing. Search engines lay down rules as to how their services can be used by SEOs. Sometimes, the rules laid down by search engines regarding some aspects may not be very clear. These techniques are beneficial to both site visitors and search engines. White hat SEO improves search engine results in such a way that search engines don’t punish the site like blocking your site from their search results. But, white hat SEO gives results slower than the black that SEO and is an ongoing process. Examples of white hat SEO techniques are: creating quality content, site optimization, guest blogging, internal linking, semantic mark-up, link baiting, etc.

Black hat SEO is the unethical form of SEO. It refers to the use of techniques which are not acceptable to search engines to improve the rankings of the site. These techniques aim to fool search engines to give better rankings to their pages. The techniques used in black hat SEO will not have any benefits to the users. Black hat SEOs can be spammers but employ other kinds of techniques too. Examples of some other kinds of black hat SEO techniques are: link farms, hidden text, scraping, doorway pages, cloaking, comment spam, paid links/content+, keyword stuffing, etc. Despite being unacceptable to the internet community, black hat SEO techniques are used because they work until the search engine finds out about them and lower awareness about the fact that search engines will ban their sites once they find out about the use of such techniques.
 
White hat seo is best technique of promote your site. White hat seo techniques are article submission, social bookmarking, blog posting, forum posting and social networking. Black hat SEO tactics like keyword stuffing would get a site in trouble, but less obvious tactics would also cause Penguin to flag your site. Many webmasters and bloggers report that the new updates have penalized genuine and original content while many spam websites still rank high in search results. Black hat technique will be harmful for your site.
 
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